新疆中药材产业的传统交易模式已无法满足现代市场高效、透明、可追溯的交易需求，加快构建数字化交易平台已成为产业升级的重要方向。
在 recent discussions on the industry's development, it has been noted that while the sector in Xinjiang has grown rapidly in recent years, it faces several challenges. These include issues such as information asymmetry, low transaction efficiency, price volatility, unstable farmers' incomes, difficulties in government statistics collection, and quality traceability problems. These factors severely restrict the sustainable development of the industry.
To enhance the market competitiveness of Xinjiang's herbal medicine industry, it is essential to establish a transparent, efficient, and traceable trading platform for herbs. This would facilitate digital management and transactions across all stages of the industry, from cultivation to processing, distribution, and sales.
One key suggestion is to optimize the construction of herbal medicine trading platforms and improve their digitalization level. This includes developing platforms like the Xinjiang Herbal Medicine Trading Center and advancing the pace of digital development. The goal is to create an intelligent platform that integrates functions such as trade, information dissemination, market monitoring, payment settlement, and quality tracing.
Another important proposal is to leverage blockchain technology to build a quality tracing system. This would ensure that every环节 of herbal medicine production, from planting to distribution, is traceable.
Additionally, it is suggested that innovative business models be created with government guidance. This could involve promoting integration between online and offline channels to expand sales avenues. Efforts should also focus on advancing the construction of herbal medicine import ports in the Xinjiang Free Trade Zone's Urumqi section. By utilizing e-commerce platforms and cross-border shopping, the aim is to break geographical restrictions and tap into international markets.
Furthermore, it is crucial to establish systems for international trade legal affairs and intellectual property protection. Collaborating closely with countries along the Belt and Road Initiative can help leverage Xinjiang's location advantages to build an herbal medicine international supply chain. This would enhance the global influence of Xinjiang's herbal medicines.
